Tag Archives: soft skills

Ellie Fawcett: Creating Social Media Content

Ellie Fawcett. From her website: www.elliefawcett.com

Ellie Fawcett graduated from Ball State with a BA in English Literature in 2017. In college, she served as a member of the marketing team for the 2015 Digital Literature Review and as a strategic communications intern for Jacket Copy Creative. Fawcett now works for Englin’s Fine Footwear as a content creator for their blog and as a manager of their social media.

What is the most interesting part of your job?

I love getting to spend everyday creating. Figuring out what problems customers have, researching how to solve those problems, and creating new information resources is really, really fun!

If things develop as you would like, what does the future hold for your career?

If all goes according to plan, I would eventually like to transition to a position as a content creator for an agency where I’ll have the opportunity to work on more content topics.

What skills are required in your position on a day-to-day basis?

My position requires research skills, the ability to write in specific tones for specific audiences and to determine who the audiences are, the creativity to find new and interesting content topics to cover everyday, and the ability to work with a team. A good foundation of what sometimes get called soft skills is pretty essential to my job. Continue reading

Why don’t more English Majors go to the Job Fair?


On Wednesday, September 17, the Ball State Career Center hosted the Cardinal Job Fair at Worthen Arena. 143 employers were on campus.

Did you go? And if not, why is that?

What do employers want?

We spoke with a few English majors who said that, after taking a look at this Employee Guidebook, they decided that the Job Fair was for business and other pre-professional majors.

Notice how many employers list that they are looking for “All Majors.”

  • Ask an English major if they interpret that to mean, “We want English majors!” they’d say, “No.”
  • But ask employers if they mean, “We want English majors!,” they’d say, “Yes.”

Confusing, isn’t it?

Hard Skills vs. Soft Skills

One recruiter at the job fair said that his company can teach “hard skills” (the kind of thing you learn in a pre-professional major), but what they REALLY need are people with soft skills, such as teamwork, communication, and flexibility–the kind of skills English majors have in abundance.

Here’s a post from a few years back about English majors at the Job Fair.

We want your feedback

  1. Take our poll above.
  2. Take a look at the Employee GuidebookWhat do you think of those jobs? What kind of employers would you like to meet with on campus?
  3. Before the Job Fair, we promoted the event on social media, sending out daily reminders. How else can we get the word out to English majors that the Job Fair is indeed something for them?

 Please, answer these questions by commenting below.